Agency or freelancer?
Hire a freelancer when you need one clearly defined deliverable, already know what good looks like, and have time to manage the work. Hire an agency or studio when the job spans strategy, brand and website, or when you want one team accountable for the whole result.
Where we fit
BrightStudios sits between the two. Daniel leads every project, and specialist designers and developers handle production. You get one senior point of contact and more than one pair of hands.
At a glance
Who leads
Daniel leads strategy, creative direction and every relationship.
The freelancer, who usually also does the work.
Skills
Brand identity, website design and Framer or Webflow builds, with specialists for production.
Usually one discipline, such as design or development.
Pricing
One flat fee per project, agreed before work starts.
Varies: hourly, daily or per project.
If someone is unavailable
The rest of the team keeps the work moving.
The work usually waits until they’re back.
Your management load
One point of contact runs the project.
You coordinate the work, and any other freelancers you need.
How BrightStudios works
BrightStudios is a design studio founded and led by Daniel G. Bright. We make brand identities and websites for B2B software and AI teams, usually around a launch, a move upmarket or a product that changed. Daniel leads strategy, creative direction and every relationship. Specialist designers and developers handle production and builds.
A project runs in three steps. We agree what needs to change. You review the direction before wider production starts. Then we complete the scope and hand it over. Internally, this is the BRIGHT Method: Baseline → Resolve → Identity → Go-Live Surfaces → Handoff + Track.
Our work includes Customer Conversations, where we built the positioning around a comparison with customer surveys, then the logo, identity and homepage, in three weeks. For SUPAHUMANS, we did the brand strategy, identity, logo and wordmark, and a naming review, all around one organizing idea: humans enhanced by AI.
We design in Figma and build in Framer or Webflow. The fees below are starting points, and your proposal sets one fixed fee for the agreed scope.
Brand Sprint: from $12,000, three weeks, with BrandOS included.
Website Design, design only: from $6,000 for a landing page, three weeks, and from $8,500 for a multi-page site, six weeks.
Website Design + Build: from $10,000 for a landing page in Framer or Webflow, four weeks. A multi-page site starts at $13,500 in Framer, eight weeks, or $15,000 in Webflow, six weeks.
Full BRIGHT: brand and website as one custom scope, agreed on a call.
Social Media Management: from $5,000 a month, three-month minimum.
When to hire a freelancer
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You need one defined deliverable, such as a single landing page or a set of templates.
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You already know what good looks like and can review the work yourself.
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You have time to manage the work and coordinate anyone else involved.
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The job fits one person’s time better than a team’s.
When to hire BrightStudios
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The job spans brand and website, and the parts need to fit together.
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The product is hard to explain, and you want to agree what needs to change before design starts.
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You want one flat fee, agreed up front.
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You want the site built in Framer or Webflow and handed over to your team.
Questions
Daniel G. Bright
Founder, BrightStudios
Still have a question?
Book a call with me to talk through your project and agree the next step.
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Not sure which kind of partner you need
Tell us what needs to change and when. We’ll tell you whether a project with us fits, or point you toward a different kind of team.